Workshops & Seminars

Keynotes and workshops hero

Half-day, Full-day, and Intensive Weekend Labs

Once a quarter, I offer these by-invitation events to bring professionals for a weekend of intense work to accelerate your progress.

Selling from the Stage - Public Speaking to Attract High-Value Clients

This combination keynote and lab reveals how make every speech spin off multiple high-dollar bookings. Getting the business is the toughest part of the business, and this program shares simple guerrilla marketing tactics that are simple, easy, and highly effective.

In this fast-moving 75-minute program, you’ll learn:

Comedy and Tragedy

  • Why speaking is a great way for speakers, consultants and coaches to attract high-value clients
  • How to get bookings, both free and fee
  • How to structure a presentation that sells
  • The secret to selling from the stage without sounding commercial
  • Three types of stories that, when you tell them, make prospects line up to hire you.

Presented by one of the most respected members of NSA, Orvel Ray Wilson, CSP, is a coauthor of the legendary Guerrilla Marketing series, with more than 26 million books sold worldwide, including Guerrilla SellingGuerrilla Trade Show SellingGuerrilla TeleSelling, Guerrilla Negotiating and Guerrilla Retailing. Unconventional, engaging and funny, he's addressed audiences large and small in more than 1,000 cities and 48 countries, on every continent except Antarctica.

After 35 years as a professional speaker, he now coaches other professional speakers on method, material and marketing. He holds the highest level of certification recognized globally by meeting planners. In 2001 he was named "Speaker of the Year" by Meeting Professionals International (MPI), San Diego, and he’s been voted one of the world’s “Top 5 Sales and Marketing Speakers” for the past 5 years straight.

Guerrilla Marketing for Professional Speakers LAB

Attentive audience

Does your business card and your one-sheet and your web site and your LinkedIn profile and your YouTube video and your eSpeakers bio all work TOGETHER?

Is your message clear and consistent across all touch points? Is your public image you’re projecting congruent consistent with your true identity? Are you using the right keywords to get found by clients and bureaus? We’ll put you in the hot seat, and together, explore these and many other issues, things that you can go home and use RIGHT NOW to book more business.

For NSA Chapters, this is a three-hour laboratory, 6 speakers  submit their materials to be audited by one of the world’s most successful marketing speakers. Each will receive 25 minutes of individual expert coaching and peer feedback, in front of the whole Chapter. Many chapters have had scucess auctioning off the "Hot Seats."  Chapter keeps all funds.

Advanced Acting and Storytelling Skills Lab

This full-day lab teaches you how to bring excitement, drama and imagery to the stage using the same techniques as Hollywood’s brightest stars. Add impact to every story, every presentation, no matter what your topic.

This small-group session will give you a unique opportunity to hone and polish your signature stories by learning easy and simple techniques. Limited to just 8 participants, you will receive lots of individual direction, personal coaching and group feedback.

Storytelling lab

You will learn how to:

  • Construct vivid stories that keep your audience riveted
  • Use the whole stage for maximum impact
  • Easily create accents, voices and characterizations
  • Play multiple characters in a story at the same time
  • Add mime and movement to drive your story forward
  • Magically create costumes, sets and props out of thin air
  • Transport your audience through time and space
  • Apply The Actor’s Workshop method in every program you do
Courses Image 01

For NSA chapters

You may wish to expand “Selling from the Stage" keynote into a half-day program, or special event offering.  Or add an optional afternoon deep-dive, you can extend and afternoon deep-dive with the Advanced Acting and Storytelling Skills Lab,  Or the Guerrilla Marketing for the Advanced Professional Speaker LAB. Up to 6 individuals bring their one-sheets, websites and other marketing materials for review and individual coaching, observed by the group. I can also offer two-hour blocks of individual coaching while I’m in town, with half of those proceeds going to your chapter. 

The last time I spoke at NSA-Northern California, one of their members recorded the whole program. You can listen to Guerrilla Marketing for the Advanced Professional Speaker to get a sense of my style.

Available for Virtual Delivery

Once a quarter, I offer these by-invitation events to bring professionals for a weekend of intense work to accelerate your progress.

Courses Image 06

Selling from the Stage - Public Speaking to Attract High-Value Clients

Selling from the Stage - Public Speaking to Attract High-Value Clients reveals how make every speech spin off multiple high-dollar bookings. Getting the business is the toughest part of the business, and this program shares simple guerrilla marketing tactics that are simple, easy, and highly effective.

In this fast-moving 75-minute program, you’ll learn:

  • Why speaking is a great way for speakers, consultants and coaches to attract high-value clients
  • How to get bookings, both free and fee
  • How to structure a presentation that sells
  • The secret to selling from the stage without sounding commercial
  • Three types of stories that, when you tell them, make prospects line up to hire you.

Presented by one of the most respected members of NSA, Orvel Ray Wilson, CSP, is a coauthor of the legendary Guerrilla Marketing series, with more than 22 million books sold worldwide, including Guerrilla SellingGuerrilla Trade Show SellingGuerrilla TeleSelling, Guerrilla Negotiating and Guerrilla Retailing. Unconventional, engaging and funny, he's addressed audiences large and small in more than 1,000 cities and 44 countries, on every continent except Antarctica. 

After 35 years as a professional speaker, he now coaches other professional speakers on method, material and marketing. He holds the highest level of certification recognized globally by meeting planners. In 2001 he was named "Speaker of the Year" by Meeting Professionals International (MPI), San Diego, and he’s been voted one of the world’s “Top 5 Sales and Marketing Speakers” for the past 5 years straight.

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You may wish to expand “Selling from the Stage" into a half-day, or add an optional afternoon deep-dive, we can offer Advanced Acting and Storytelling Skills Lab, bringing excitement and imagery to your stories. Or the Guerrilla Marketing for the Advanced Professional Speaker LAB. Up to 6 individuals bring their one-sheets, websites and other marketing materials for review and individual coaching, observed by the group. I can also offer two-hour blocks of individual coaching while I’m in town, with half of those proceeds going to your chapter. 

The last time I spoke at NSA-Northern California, one of their members recorded the whole program. You can listen to Guerrilla Marketing for the Advanced Professional Speaker to get a sense of my style.

Courses Image 06

Guerrilla Marketing for Professional Speakers LAB

Does your business card and your one-sheet and your web site and your LinkedIn profile and your YouTube video and your eSpeakers bio all work TOGETHER? Is your message clear and consistent across all touch points? Is the public image you’re projecting congruent with your true identity? Are you using the right keywords to get found by clients and bureaus? We’ll put you in the hot seat, and together, explore these and many other issues, things that you can go home and use RIGHT NOW to book more business. 

For NSA Chapters, this is athree-hour laboratory , 6 speakers  submit their materials to be audited by one of the world’s most successful marketing speakers. Each will receive 25 minutes of individual expert coaching and peer feedback, in front of the whole Chapter. Many chapters have had scucess auctioning off the "Hot Seats."  Chapter keeps all fundsl

Courses Image 05

Advanced Acting and Storytelling Skills Lab ​

This full-day lab teaches you how to bring excitement, drama and imagery to the stage using the same techniques as Hollywood’s brightest stars. Add impact to every story, every presentation, no matter what your topic. 

This small-group session will give you a unique opportunity to hone and polish your signature stories by learning easy and simple techniques. Limited to just 8 participants, you will receive lots of individual direction, personal coaching and group feedback. 

You will learn how to:

  • Construct vivid stories that keep your audience riveted 
  • Use the whole stage for maximum impact 
  • Easily create accents, voices and characterizations 
  • Play multiple characters in a story at the same time 
  • Add mime and movement to drive your story forward 
  • Magically create costumes, sets and props out of thin air 
  • Transport your audience through time and space 
  • Apply The Actor’s Workshop method in every program you do 

For NSA Chapters, this half-day lab is is available as an afternoon Deep Dive or Bonus session, (at an additional registration fee, which the chapter keeps). But it’s limited to just 8 participants

Helping you discover, develop, and deliver your unique message to the world.

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