By Orvel Ray Wilson, CSP Most expert speakers have difficulty selling. So imagine a magic potion that you could spritz in the air, that makes every prospect tell you exactly what they want to buy, exactly why they want to buy it, and exactly how much they’re willing to spend? You hold such a potion […]
By Orvel Ray Wilson, CSP Picking the right words in your marketing materials and your sales presentation can be a challenge. Think twice before using these terms and phrases in your marketing. Words matter. There is a big difference between telling your wife that she’s a “vision,” and telling her that she’s a “sight.” Contract.
Virtual presentations are a whole new world. Not only must you have great content and dynamic delivery. You have to squeeze it all through a hair’s-breadth glass fiber. After 30 years as a professional speaker, and more than a decade as an executive speech coach, here are some lessons I’ve learned the hard way, and
At a two-day Guerrilla Selling seminar in Nairobi, Kenya, I was recently reminded of the importance of being self-sufficient on the road. Africa is like a whole other country, and it’s hard to find stuff, especially the good stuff. The same could be said of Lincoln, Nebraska. Professional speakers take responsibility for their own comfort